Narrowing this down further via our own Online Bingo
Player Census data (more on page 14) we see that figure
dwindle even further. Our research suggests that only
10% of bingo players surveyed use Twitter regularly.
Facebook engagement
We’ve taken a brief look at the two main UK land-based
bingo brands Gala Bingo and Mecca Bingo to see how
they use Facebook. In December 2015 we found that
Mecca posted 13 times on Facebook and Gala 11 times.
Observations
• On average, a post on Facebook by Mecca Bingo
had 17 [Y\