iGB Intelligence reports Jumio-IGB Abandonment in Gaming White Paper | Page 16
5
User Interface & Customer Experience
Jumio’s research shows that the top
reasons for customers giving up on
online transactions are actually down
to usability: slow loading times (32%),
payment process being too complicated
(27%) and difficulty with navigating the
registration process (26%).
“
I don’t think it is so much
about the num