Part 2: Denmark keeps on growing
Part 2
Denmark keeps on growing
in the second quarter. Our estimates for online Clarification on sports betting
channel splits
betting suggest a GGR of circa DKK340.8m One aspect about the second-quarter report
(€45.8m or £40.9m) and online casino came in at worth noting is the authorities have included
DKK458m. an appendix in this addition that clarifies the
The Danish online market continued to progress
statistics on betting channel. Previously, the online
The online casino market has been
experiencing a boom over the past three and land-based betting split estimates in the
years, rising from a total of DKK248m in the Market Monitor have been based on figures given
second quarter of 2014 through to the total for for turnover, but as of the second quarter specific
the second quarter this year. (See chart 2 for percentages for GGR have been included, giving
quarterly online casino GGR.) us a much clearer picture. The figures for the past
four quarters are reproduced below (see chart 4,
As can be seen, with the exception of two
sports betting GGR % by channel).
minor blips in the third quarters of 2015 and
2016, it has risen to the point where it long ago
Compared to the figures for turnover
eclipsed the online sports betting market and is percentage given previously (which suggested
now closing in on the total sports market, which a split close to 75-25 in favour of online), these
includes land-based. (See chart 3 for sports- figures reinstate land-based betting’s popularity
betting GGR.) somewhat.
We have noted before the size of the mobile
Chart 2: Demark online casino quarterly Q214-Q217 GGR (DKKm)
500
458
450
400
350
300
250
248
267
290
303
337
319
349
376
395 383
Q2
2016 Q3
2016
411 415
Q4
2016 Q1
2017
200
150
100
50
0
Q2
2014
Q2
2014
Q4
2014
Q1
2015
Q2
2015
Q3
2015
Q4
2015
Q1
2016
Q2
2017
Source: Danish Gambling Authority
iGaming Business Market Monitor • December 2017
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