PLAYMAKER CAPITAL Q2 REVIEW
AT A GLANCE
26
Affiliate Monitor Company-by-company Q2 results analysis
PLAYMAKER CAPITAL Q2 REVIEW
AT A GLANCE
• Revenue for the quarter was up 53 % YoY to $ 12.6m
• Adjusted EBITDA rose 23 % YoY to $ 3.3m
MELDING
It should be remembered when looking at Playmaker Capital that only a minority of its revenues currently comes from affiliate activities – largely from the acquired Wedge Traffic business – while the rest comes from advertising .
As chief executive Jordan Gnat said on the call with analysts , the company is still refining its internal processes as it attempts to derive the synergies it sees between its media operations and the gaming side .
“ Playmaker is better positioned than ever to drive value for fans , customers and shareholders as the number-four ranked digital sports media group across the Americas and the number-one regional digital sports media company in Latin America ,” he said .
He added that the company was moving its model away from programmatic advertising to more direct advertising and affiliate marketing .
Asked about the integration of Wedge , Gnat said it was already focused on the North American market and it was “ working with the operators on the type of promotions and things that they
Chart 16 : Playmaker revenue Q321-Q223 (€ m )
22 |
20 |
18 |
18.7 |
16 |
15.7 |
14 |
12 |
12.6 |
10 |
10.1 |
8
6 4 2 0
|
6.5 |
7.5 |
5.8 |
7 |
Q321 |
Q421 |
Q122 |
Q222 |
Q322 |
Q422 |
Q123 |
Q223 |
Chart 17 : Playmaker adjusted EBITDA Q321-Q223 (€ m )
8 |
7 |
6.6 |
6 |
5.9 |
5 |
4 |
3.3 |
3 |
2.8 |
2.9 |
2.8 |
2
1
0
|
1.7 |
1.8 |
Q321 |
Q421 |
Q122 |
Q222 |
Q322 |
Q422 |
Q123 |
Q223 |
want to see put out there ”.
Source : company reports
“ Then Wedge just goes on and executes its strategy with operators as it does ,” he said . From there , he suggested , the focus would be on integrating Wedge into some other assets , with a focus on Latin America . iGB Affiliate Monitor