20
Affiliate Monitor Gaming Innovation Group Q3 review
60 %
Europe remains GiG ’ s largest market , with the US and the rest of the world worth 20 % each
in previous Affiliate Monitors , GiG is increasing its strength in paid media . In Q3 , paid was worth a third of total revenues at € 5.1m , up 44 % year-on-year . Brown told the analysts GiG would “ ramp up ” its paid investments in the US .
Brown noted the quality of FTDs even as the quantity of customers coming through the door continued its “ strong development ”. The media business FTD intake “ continues to provide a fantastic performance ,” Brown told the analysts .
Chart 12 : GiG FTDs Q420-Q322 ( 000s )
$ m
11 10 |
9.7 |
9.8 |
10 |
9 |
9.2 |
8 |
7.8 |
8.3 |
7 |
6.9 |
6.4 |
6 5 |
5 |
5.1 |
4.4 |
4 |
3.6 |
3 2
1 0
|
2.6 |
3.1 |
3.2 |
2.9 |
Q420 |
Q121 |
Q221 |
Q321 |
Q421 |
Q122 |
Q222 |
Q322 |
Source : Company reports
Paid Publishing iGB Affiliate Monitor