iGB Affiliate 96_iGBAB 2025 | Page 8

CONTENTS

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NORTH AMERICA
58 On the rise : Sweepstakes in the States
63
66
Swimming against the flow
DOOH advertising : Boosting conversions with physical marketing

63

AFFILIATE EYE
73 In-house vs . outsourcing : Which recruitment method gets the job ?
79
Embrace the flaws : Achieve more by accepting imperfection
84
89
Alts Digital : Building and maintaining WFH culture for affiliates
Winning at wellness : HR ’ s mental health responsibility
DATA + TRACKING
93 European regulation
100 Igaming and mobile dashboards

84

104 Top 25 gaming sites
MARKETPLACE
106 Advertiser index
6 • iGBAFFILIATE . COM