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ODDSJAM : THE BETTING LINE NEVER SLEEPS When financial trader Alex Monahan decided he needed a change during the pandemic , his passion for sports betting got him thinking about how he could bring something different to the market . Here the OddsJam co-founder speaks to Dan Kleiner about where affiliation fits into the equation and why he believes its Positive EV tool gives it a disruptive edge over the competition .
W hat do you get when you cross
Wall Street-style trading with a hyper-focused examination of sports betting ? Answer : OddsJam , and more particularly the people behind the betting tool site . Co-founder Alex Monahan is one of those driving forces and it ’ s clear to see his stamp on OddsJam ’ s DNA .
Monahan and OddsJam ’ s co-founder ,
Ankit Goyal , grew up together in Virginia , USA , attending both the same high school and college . Yet while Goyal went down a more traditional software path that saw him found a healthcare technology company , Monahan found himself choosing the life of a finance trader .
Then the pandemic struck and Monahan felt he needed a change .
“ Around then I started to reconsider my career , especially as I really liked sports betting and wanted to get into this new industry as states started to legalise online sports gambling ,” he recalls . “ I spent all my free time betting on sports , looking at lines , reading about it , watching videos and I saw an opportunity to do something different .”
iGB AFFILIATE LONDON 2024 • ISSUE 94 • 59