icreate Africa. www.icreateafrica.com
The new face of skills
In January 2019, the iCreate Skill Champions 2018 gathered together in Abuja
to witness a transformation: equipped with tailor-made new costumes specially
designed for their respective trades in Nigerian native Ankara material and
unicolor fabric, the Champions felt what they are: Champions of their skills, role
models for other African Youth and celebrities.
Three long days were needed to produce world class promotional materials
for both images and films that project the iCreate message in the Mainstream
Media: being skilled is attractive, being skilled should be celebrated and properly
branded to attract attention and funding.
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