the event and encouraging the fraternities and sororities to donate toward the
cause.
In order to participate, Pinnacle can be present at this event is through
donating a $50 gift card for the sorority to raffle off. Pinnacle will have a
table towards the entrance that has a pop-up display of clothing. Pinnacle can
also be present in the date auctions during the event by dressing a select
number of the girls who will be auctioned off. Girls will recognize that they are
wearing the dresses that were placed at the entrance of the event.
In addition, by starting off at the entrance of the event we will have a
chalkboard backdrop that describes what the Pinnacle Girl is like. Girls will be
able to take a picture using Instagram and where they will have to tag pinnacle
and enter a #hashtag code to physically print the picture using BYO Booth. This
picture is worth $10 credit if they bring it to the store and write down their
email.