IC TRAVEL AGENT November 2013 | Página 16

At Home Dress Code This has long been a topic of conversation and also one for the cartoonists. When you open a home-based business, there is a certain amount of freedom that comes with it, especially in the area of personal grooming and dress code. The facts are somewhat different than what is perceived. The rig of the day for homebased business operators is not something pink and fluffy! For many years now the business community have opted for what’s known as dumbing down. The effect of dumbing down can be seen on the street, in call centers and even in travel agencies too. It’s the way the human mind works. Most people wish to associate with winners – not losers. Sorry to say this - the pink, fluffy PJs have got to go. Lazing around in your old tattered jeans has got to stop. Spending time to put your selling-self together for a steady day of prospecting is right on the money. Look sharp. Sell sharp. Also, if a client says, “Yes I want to book that, can we meet in 15 minutes?” you are good to go and go now versus a complete re-fit before you head out the door. What was once a haven of well-dressed employees has become a cartoonist’s dream as men sport 3-day old stubble, wear a classy suit jacket with tattered jeans and sneakers that house feet wearing red socks or no socks at all. Women are equally up to the mark with some sporting a pair of very comfortable Crocs in lime green and a hair style named bed. When you go home to do business you must create a new persona. You need a style, you’ll want a reputation built on quality information and best value service. Yo