IBA SUCCESS MAGAZINE Volume 3 Issue 1 | Page 25

" Black and White Weekend was created

over 7 years ago " as managing partner of Jebden , Inc . which oversees a 20,000 square foot office building located in the UCF Quadrangle . Heissam is currently running I ’ m in . Events which is an Event Planning , Promotions and Professional speaking company throughout Central Florida . I ’ m in . Events represents the Coca-Cola Orlando Eye , Madame Tussaud ’ s and Sealife Aquarium tickets and event spaces .

Finally , he is the founder of Black and White Weekend which was created over 7 years ago as a small get together for family and friends to celebrate life and support local causes . What started as an intimate party for 150 people has grown to an annual sell out of 700 people and 120 room reservations over the course of an entire weekend . The weekend-long soiree raises thousands of dollars for charity in the process .
1 What is Black and White Weekend ?
The only event of its kind in the world ! The 8 th Annual Black and White Weekend ( Masquerade Edition ) is an incredibly fun and unique get together for 700 people from all over Central Florida and beyond for fabulous food , drinking , dancing , socializing , networking , photos , entertainment and so much more . The excitement spans two action packed days and one incredible Friday night all while supporting BASE Camp Children ’ s Cancer Foundation .
2 What was your inspiration for the party ?
Actually , it ’ s a very personal story , but to make a very long story short , when I was 22 years old I was in the hospital for a month with a near fatal case of pneumonia . Luckily , I made it out alive . One of the major factors that contributed to my illness was stress . Since that day I promised myself I would stress less and take better care of my health . In addition , I wanted to throw a huge gathering every year for my family and friends to show them the time of their lives . These are two days out of the year that everyone can forget about their problems and enjoy their time to the fullest without any distractions . The focus is fun and nothing more !
3 What is the dress code for this event ?
Guests are required to wear only black or white formal or semi-formal attire including shoes . This year ’ s event is also a Masquerade Edition in which black and / or white masks are also required
4 Why did you choose the Rosen Plaza ?
When I ’ ve hosted these parties in the past , smaller venues would fill to capacity and the Fire Marshall would limit attendance . The Rozen Plaza has a 700 person capacity within its 3NINE and 3NINE Poolside locations and its positioned right inside of the hotel so people can reserve rooms if they get tired and / or don ’ t want to drive home . It ’ s an upscale venue Right in the heart of International Drive .
5 What Charity is involved with your event ?
The charity is called BASE Camp Children ’ s Cancer Foundation . BASE Camp provides a year-round base of support for children and families who are facing the challenge of living with cancer and other life-threatening hematological illnesses . The funds raised through this year ’ s Black and White Weekend will go towards completing BASE Camp ’ s Day Center Kitchen .
Purchase Tickets and Hotel Accommodations at : www . BlackandWhiteWeekend . com