Huffington Magazine Issue 67 | Page 32

DAVID PAUL MORRIS/BLOOMBERG VIA GETTY IMAGES Voices respect and liking: people develop a reputation for revealing too much information and sharing inappropriate information. It’s probably more common than ever before: as I noted recently, evidence suggests that compared to other generations, Millennials seem to care more about self-expression than social approval. People who want to express themselves are able to maintain respect by segmenting their audiences. By keeping LinkedIn and Facebook networks separate, for example, segmentors can still re- ADAM GRANT HUFFINGTON 09.22.13 For expressers, social media isn’t about winning others over; it’s an opportunity to be seen accurately by others.” veal their true identities and experiences to their friends and families without alienating or offending their colleagues. However, this approach still poses some challenges for liking. As the researchers explain, recent studies show that “41 percent