HUFFINGTON
10.28.12
COURTESY OF TUTTI BAMBINI
THE HELP
but these are busy people and
they don’t have time to get
things handled.”
For Julia Dalton-Brush, 33, of
Manhattan, practical spending
means putting money towards
personalized fitness. She recently
started paying $150 a month for
a fitness concierge and says that
the service is worth it by ensuring
that she actually works out.
As a former college athlete,
Dalton-Brush used to exercise
on a regular basis. But since becoming a mother and a business
owner, she’s gained 70 pounds,
PHOTO OR ILLUSTRATION CREDIT TK
which is why she hired Vanessa
Martin, the fitness concierge
behind SIN Workouts.
“It’s a luxury service, there’s
no doubt about that,” says DaltonBrush.
Contrary to what one might
expect, a fitness concierge is different from a personal trainer.
They function not as coaches so
much as secretaries, scheduling
clients’ fitness routines, and occasionally coming along for the
ride. Martin, 27, launched her
business in August after recognizing the need for her expertise
An elegant
baby shower
set up
by Tutti
Bambini.