How social media will evolve in 2019 how-social-media-will-evolve-in-2019 | Page 4

Of course, this is predictable with the rise of social media and smartphone users who were proven to resort to networking sites, i.e. Facebook, Instagram, and Pinterest, to look for new products in the market. In 2018, 55% of surveyed respondents confirmed that they use social media to find a new product which they eventually purchased. This is great news for businesses since product discoveries in social media are mostly directed at sales conversion. Conclusion With these social media trends expected to dominate 2019, it’s now up to you to develop your digital marketing tactics in response to the evolution of social media. Remember that every strategy must be carried out with a flawless plan for a productive and result- oriented marketing.