Springtime is upon us. It's time to dust out the cobwebs from winter, assess what's holding us back and make space for growth. Spring-cleaning isn't exclusive to your garage or closet, however. It's very useful to Spring clean your social media!
Nothing feels better than purging old stuff. But, it's not always easy because we like our stuff and it's tough to let it go.
Our stuff makes us feel better, even when it's not serving us anymore. We know purging is good for us but the removal process isn't comfortable.
What do you have lurking in your social media closet that
needs to find its way to the trash?
10 years ago, social media was a fertile field of wildflowers, full of kittens and unicorns. The marketing landscape was wide open for people who wanted to capture attention and engage like-minded customers.
A lot of us get nostalgic about those days and it's easy to see why. Simple tactics were all it took to succeed. It created interesting opportunities in the way we all communicate.
Those who adopted the movement away from blasting sales offers to disinterested parties were rewarded through building relationships.
Social Media 2007