HotelsMag September 2018 | Page 4

FEATURES

38

DESIGN
SAY HELLO TO OMO
Departure from tradition : Hoshino Resorts ’ new Omo brand encourages its guests to experience local culture outside its doors . But while they ’ re inside , the Japanese company wants them to “ get down with the local rhythm ,” as Omo ’ s mission states . The design is a departure for luxury-focused Hoshino , with urban locations and rooms designed to be comfortable sleeping quarters , not hangouts . Take the tour with HOTELS .
2 hotelsmag . com September 2018