HotelsMag October 2022 | Page 28

INVESTMENT

Moliving intro

NOMADIC POP-UP

JORDAN BEM ’ S CONCEPT IS MORE THAN A MODERN HOTEL ON WHEELS ; IT FILLS THE WIDE GAP BETWEEN GLAMPING AND LUXURY HOTELS THAT BEATS SEASONAL DEMAND WITH A FLUID INVENTORY .
By KATHAKALI NANDI

When Jordan Bem , founder and CEO of Moliving , decided to launch his own hospitality offering , he was looking to introduce a unique concept that no company has been able to master . With Moliving , he finally found a balance that he feels the hospitality segment lacks — a mobile luxury hotel . Looking to create a niche space , one between glamping and traditional luxury hotels , Bem envisioned Moliving as a “ nomadic , hybrid hospitality solution ” that eschews the concept of seasonal demand in hotels .

Moliving functions as a cluster of units or hotel rooms , which can be placed in one location based on demand . Designed in-house and built on a custom chassis , the number of these rooms can be increased or decreased as per seasonal demand and can be easily transported to other destinations “ without leaving a trace behind ” on the land . The units typically offer 400 square feet of indoor space and around 220 square feet of deck space . In total , the rooms are around 650 square feet in size , roughly the size of a 5-star junior suite , Bem says . Every Moliving destination will have at least 50 keys and feature a bathroom , Wi-Fi , smart TV , wireless speaker , USB ports and a private bar .
28 hotelsmag . com October 2022