HotelsMag October 2022 | Page 16

TRENDING

OCTANT HOTELS ,

A STORY OF ‘ REGENERATION ’

A DIVERSE GROUP OF EIGHT LUXURY LIFESTYLE HOTELS IN PORTUGAL MANAGES TO MAINTAIN A SERVICE-FOCUSED BRAND IDENTITY WHILE SHOWCASING EACH PROPERTY ’ S UNIQUE QUALITIES
By HOTELS EDITORS

Octant Hotels , a new luxury lifestyle hotel brand in Portugal , is a collection of eight hotels scattered throughout the country , mostly in places that normally don ’ t see a lot of tourists . One thing that ties these hotels together is that each was a bankrupt property given a new lease on life .

“ Our story is a very authentic story . It is a regeneration story ,” says Luís Mexia Alves , CEO of Octant ’ s parent company Discovery Hotel Management . “ We didn ’ t build most of our properties , we rebuilt . We are revitalizing places and communities . Our portfolio is not located in the most obvious touristy places . They are very specific locations . So , this is a story of regeneration and trying to add value to assets that for lots of reasons didn ’ t work before .”
The hotels are in the Algarve , Alentejo , Azores , Lousã and Castelo de Paiva regions of Portugal . Each hotel is distinctive in its architecture , design and location , which is largely rural . These properties appear nestled within the surroundings of the terrain , ranging in size from 32 to 123 keys .
The Octant brand is part of Discovery Hotel Management , created by Explorer Investments , one of the largest private equity companies in Portugal . The fund was
16 hotelsmag . com October 2022