HotelsMag March-April 2023 | Page 86

TECHNOLOGY
management systems , which puts in place energy-efficient practices , such as pausing the air conditioning or heat when guests exit the room .
Over time , saving on materials and energy is more cost effective and better for the planet , said Hilton ’ s Morton , adding that Digital Key has helped to divert more than 125 million tons of plastic from landfill since the functionality was launched .
IN THE NOT-TOO-DISTANT FUTURE , YOUR FAVORITE ROOM SETTINGS WILL LIKELY BE SAVED IN YOUR HOTEL PROFILE AND RE-APPLIED EVERY TIME YOU CHECK IN .
WHAT ’ S NEXT ? The options for GRMS are endless and just in their infancy , said Chevalley .
“ In the not-too-distant future , your favorite room settings will likely be saved in your hotel profile and re-applied every time you check in , so that your room is customized to your preferences and always perfect for you ,” he said .
Hoteliers see even more tailored experiences to cater to guests ’ personal needs and preferences in the future .
– MARTIN CHEVALLEY
Some luxury hotels are even arranging what is available in the hotel refrigerator based on guests ’ preferences . This is all a balance between privacy and allowing systems to track and analyze consumer behavior .
“ In the near term , conserving power and supporting sustainability will be seamlessly woven into our hotel stay – driving those synergetic benefits for corporations ,
individuals and the planet simultaneously ,” said Chevalley .
86 hotelsmag . com Mar / Apr 2023