CamBRo uNvEIls NEw ad CampaIgN
REvpaR guRu , BItpay lauNCh NEw tool
KlaFs RECEIvEs awaRd
Supplyline
Protect-A-Bed Promises multiPle Benefits
Protect-A-Bed products , which promise to create a dry , hygienic , anti-allergy and bed-bug-free sleep zone while also protecting the mattress warranty , are available in 45 countries .
The company ’ s proprietary Miracle Membrane is waterproof and protects against liquids and bodily fluids that may ruin a mattress or inhibit a mattress ’ warranty claim . Its patented BugLock with SecureSeal prevents bed bugs by providing a three-sided zipper system for encasements . The system is bed-bugentry- and escape-proof .
Protect-A-Bed ’ s products are listed as Class 1 Medical Devices with the U . S . Food and Drug Administration and have received the Good Housekeeping Seal .
CamBRo uNvEIls NEw ad CampaIgN
Cambro has launched a new campaign celebrating the talents of culinary and hospitality professionals .
The tongue-in-cheek campaign includes a series of print ads , trade-show displays , blog posts and social media posts . It focuses on common themes that drag down culinary and hospitality professionals . Specific themes include “ the professional rust extractor ,” which highlights an executive chef primed to give his rusty shelving the final brush-off and get back to the kitchen thanks to Camshelving , and “ the professional wrap wrestler ,” which focuses on a sous chef ready to push unruly wraps back into their corner and take his job back with Cambro food storage containers and lids .
REvpaR guRu , BItpay lauNCh NEw tool
RevPAR Guru is partnering with BitPay to offer GuestLeader , a Bitcoin-compatible hotel booking engine , which is available through RevPAR Guru ’ s revenue management system . When booking a stay with a hotel that uses the GuestLeader booking engine on its brand . com site , guests will have the option to select Bitcoins as their preferred method of payment . BitPay processes all transactions ; the company receives the Bitcoins from the guest and alerts the hotel that a booking has been made and paid for . BitPay will then send payment to the hotel the next business day in the hotel ’ s currency of choice ( out of a possible list of 10 currencies ).
KlaFs RECEIvEs awaRd
The eVitarium by Klafs has received the Interior Innovation Award from the German Design Council . The award honors top innovative performance in the furnishing industry , recognizing products with groundbreaking design .
The design of the hydrogalvanic warm-water bath eVitarium features technology that not only allows the tub to be filled and emptied automatically , but also regulates the intensity and activation of the integrated colored lighting . Only a small , easy-to-use touchscreen control reveals the eVitarium ’ s wide range of functions .
IN BRIEF
■ ■ ROK Builders , the hotel construction affiliate of Roedel Companies , has named Tad Schrantz chief operations officer .
Tad Schrantz
■ ■ Posternak Bauer Associates will become the New York area sales agents for Spring USA products .
■ ■ FCS Computer Systems has appointed Shaji Kuriakose director of sales and operations for India .
■ ■ Electrolux Professional is now a HACCP International-certified laundry manufacturer .
■ ■ Villeroy & Boch has named John Schroeder vice president of sales and marketing for its North American U . S . Hotel & Restaurant division .
■ ■ Matthew Larson has joined the Atlanta headquarters of John Portman & Associates as vice president of business development .
■ ■ Ali Group North America has launched a new website dedicated to the North American market that can be accessed by visiting aligroup . com and selecting the region of North America .
■ ■ Metrie has debuted Metrie2 – Made to Measure , a division dedicated to providing custom trim and millwork design solutions and service to the hospitality industry .
■ ■ Lanyon has appointed John Pulling chief technology officer .
■ ■ Coffee Extracts & Ingredients , a division of Autocrat , has launched a newly formatted website at coffeeextracts . com .
64 HOTELS July / August 2014 www . hotelsmag . com