HotelsMag December 2014 | Page 4

DECEMBER 2014 VOL . 48 , NO . 10
® about the cover
For Soho House , the brand founded as a private members ’ club for those in the creative industries , a new location always begins with the right space . For Soho House Chicago , which includes a 40-room hotel , the group chose an industrial warehouse dating back to 1907 , and Soho House Global Design Director Vicky Charles confirms the in-house design team preserved many of the building ’ s original elements . Charles describes the property ’ s overall design aesthetic as a “ mix between rough and glamour ,” a combination evident in the Cowshed spa , which has a rural , barn-like feel to deliver a warm , earthy experience . Read more in Design starting on p28 .
departments
5 Editor ’ s Diary Big expectations
10 Global Update Hilton covers lifestyle
Marriott ’ s bold content strategy
Fresh approach for MetroPolo
46 Technology CRM
52 Supplyline
55 Products TVs , green and more
64 Lagniappe
John Esainko , general manager , Madera , a Kimpton Hotel , Washington , D . C .
2 HOTELS December 2014 www . hotelsmag . com