Say Goodbye
to Tough Stains
& Poor Reviews
S
tandards of cleanliness can impact hospitality
businesses where it hurts – online ratings and
reviews.
According to research from P&G Professional - the away-
from home division of P&G - 91% of consumers believe that
cleanliness is a leading indicator of a good hospitality business 1 .
What’s more, almost half (42%) check ratings and reviews about
cleaning before making reservations, so it’s never been a more
important time to get the right products in place for a superior
clean 1 .
With almost half (45%) of independent operators believing clean
linen has a significant impact on guest satisfaction 2 and one in
four (40%) consumers saying they’ve left a hotel or restaurant
early due to bad experiences 1 , ensuring fabrics look clean and
smell fresh is the most important place to start if you are to
increase 5-star reviews and bookings for your establishment.
From a market leading brand you can trust, NEW Ariel
Professional contains a boosted formula with stronger active
ingredients, designed to deliver superior cleaning. The new,
improved formula tackles even the toughest stains professionals
encounter.
WINE
MAKE-UP BLOOD COFFEE
FOOD
GREASE
Super results are possible thanks to a boosted enzyme system
that breaks up the stain, unique polymers, which enable the
cleaning agents to penetrate these marks and cleaning agents,
which dissolve the dirt and allows the stains to be rinsed away
with ease. In addition, the unique technologies help keep whites
looking white for longer. This helps you save on labour and utility
costs as there is no need to pre-soak, pre-wash or hot wash,
since Ariel Professional delivers outstanding results in the first
wash at low temperatures.
Dr Paul Campbell, leading scientist on the
development of NEW Ariel Professional, explains
why a boosted product is necessary for a
professional clean:
“Bright white and crisp coloured fabrics provide a reassuring
sense of cleanliness, so P&G Professional has engineered NEW
Ariel Professional to meet the rigorous demands faced by the
hospitality industry. The boosted formula has the
ability to tackle the toughest stains and odours
to reveal the brightest whites and colours,
BEFORE
AFTER
while leaving long lasting freshness. With
WASH
WASH **
no need for pre-soaking or pre-washing,
it provides the one wash wow a business
can rely on, even on chef whites.”
Every Experience Counts
With over 30 years’ experience in the hospitality sector, P&G
Professional understands the challenges businesses face when
it comes to laundry and creates products to deliver against
specific needs. P&G Professional’s mission is to make every
experience count, bringing comfort to guests and compliance
reassurance to businesses, with its trusted brands. Taking
a customer-centric approach to sales, service and support
P&G Professional delivers product knowledge and valuable
innovation to its customers.
New Ariel Professional is available in both powder and liquid
format, and is available nationwide at leading Cash & Carries
and Distributors. For more information call Freephone (UK)
0800 716 854, (ROI) 1800 535 119 or visit pgpro.co.uk.
*Stain removal tested among professional detergents.
**Results on chocolate, tomato and coffee stains; white mixed polyester and cotton washed at 40°C
1. OnePoll for P&G Professional in June 2018 amongst a sample of 2000 British adults. 2. Survey commissioned by P&G Professional and conducted by Populus in July 2014 of 241 hospitality workers.