at Google ’ s easy guide for hotels . This |
thing they see before they start browsing , |
the recency . |
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provides specific tips for those in the |
making it easy to type a quick review . |
So , as this is the biggest review site |
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hospitality industry . |
If they ’ re having a positive stay , most |
in the hospitality industry , you don ’ t want |
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guests will be more than happy to take |
to ignore the platform altogether . Instead |
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2 ) Include review form links on your |
two minutes to share their experience . |
look to balance your review requests |
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website |
across all three platforms in a coordinated |
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You need to make it simple for guests to |
4 ) Printed handout with directions at |
marketing plan . |
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leave a review on Facebook and Google . |
checkout |
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Your guests don ’ t want to go trawling the |
If your guests haven ’ t reviewed your hotel |
Guests may not have a Google or |
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web for the right pages . If you generate |
already , checkout is another time to seize |
Facebook account |
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a link to take them directly to your review |
the opportunity . Give your guests a simple |
Additionally , not all of your guests will |
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page , you can add this to your website and collect more reviews in no time . |
printed guide showing where they need to go to leave a review . You can provide each |
have a Facebook or Google account . Furthermore , not all guests would be |
35 |
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Follow these steps to generate |
step and a URL to your review pages , or |
willing to set up an account just to give |
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your links : |
even create a QR code they can scan with |
you a review . Not much can be done |
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Facebook |
their phone . |
about this , and you need to accept that |
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1 . Login and go to your Facebook business |
This is a great time because your |
some people are adverse to the online |
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page |
guests will likely be in a long car journey |
world altogether . Especially if you have an |
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2 . Click on the reviews tab on your page ’ s |
home , giving the passenger plenty of time |
older clientele . |
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menu |
to write that review . |
But with 2.2 billion Google users and |
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3 . Simply copy the url in the address bar |
1.86 billion monthly Facebook users , you |
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Google |
5 ) Include links in your follow up |
can rest assured the majority of guests |
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1 . Go to Google Places API |
emails |
will have easy access to your new |
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2 . Enter your business name in the field |
This is one of your last chances to bag |
review pages . |
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at the top of the map and click your |
that review . Within your thank you or |
Where are the majority of your |
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business |
offer emails , be sure to include your |
reviews ? Will Facebook and Google reviews |
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3 . Find your place ID that appears on the |
Facebook and Google review links you |
now be a part of your marketing plan ? |
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map 4 . Add your place ID to the following |
generated earlier . This will serve as a quick reminder that you would appreciate |
About the Author |
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link : https :// search . google . com / local / |
a review , and offer an easy one-click step |
Evan Davies was previously a |
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writereview ? placeid =< place _ id > |
to remove barriers . |
hotelier before starting The Booking |
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Factory two years ago in the UK . He |
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3 ) Have your WiFi homepage as your |
Weighing up the cons |
said it ’ s been “ incredibly fun to build |
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Facebook review page |
Less TripAdvisor reviews could mean lower |
it into a powerful platform used |
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No doubt your guests will want to use |
rankings - If you ’ re putting all your focus into |
by hundreds of hoteliers ”. Evan ’ s |
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the internet at some point during their |
encouraging Google and Facebook reviews , |
work is split between growing the |
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stay . This is a great time to put a review |
there is a possibility you ’ ll jeopardise your |
company and working with the team |
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opportunity right in front of them . |
rankings marginally on TripAdvisor . |
on all areas of product , engineering |
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If they ’ re using your WIFI , you can |
TripAdvisor ’ s search engine does |
and customer happiness . Evan also |
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make your homepage your Facebook or |
place emphasis on the number of reviews |
loves to travel and loves technology . |
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Google review page . This will be the first |
you have , the score of your reviews and |
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April 2017 |
www . hotelowner . co . uk |