Due to the recent stories claiming that Kylie Jenner had knocked off ColourPop's lipsticks, I had one of my researchers find out some information using a specfic source and a not so common source.
A few weeks ago, Stephanie Nicole, a YouTube vlogger, decided to post a video review of Kylie Jenner’s Lip Kit for the second time, due to a change in the formula, but she ended up revealing some pretty shocking information.
In her video titled “Take Two Review | Kylie Jenner's Lip Kit (Candy K)”, Stephanie reveals that Kylie’s new Lip Kit formula is nearly identical to that of ColourPop’s Ultra Matte Liquid Lipsticks. At first, Kylie’s formula was a bit drying, as any matte lipstick usually is, but she decided to create a new and improved moisturizing formula for the comfort of her fans.
Because Kylie’s Lip Kits are usually compared to ColourPop’s Ultra Matte Liquid Lipsticks, Stephanie decided to investigate what really goes into both products. After finding the ingredients lists for both liquid lipsticks, Stephanie found a lot of similarities. Stephanie also provided her followers with a color-coded key to break down what’s identical about the two formulas. The reason for Stephanie’s breakdown is the difference in price points between the two products. Kylie’s Lip Kit includes a matching lip liner and costs $29, while ColourPop’s Ultra Matte Liquid Lipstick costs $6, and to buy a matching lip liner it's an additional $5. While this may sound confusing, Stephanie also gave viewers a breakdown of prices, including taxes and shipping.
When it’s all said and done, ColourPop’s liquid lipstick and lip liner will cost you a total of $16.32, and Kylie’s Lip Kit is a total of $40.13. Stephanie does credit Kylie’s Lip Kits as one of the best liquid lipsticks because of their long-lasting formula, but admits that the cost is the problem. “I’m just trying to show you guys how frivolous it is to spend your money on the exact same thing you could get elsewhere cheaper,” she says.
BuzzFeed did an even deeper investigation of the connection between the two brands. Makeup manufacturer Seed Beauty has both ColourPop and Kylie Cosmetics listed as part of their brands. Seed Beauty is based in Oxnard, California which is where the Kylie Cosmetics factory is also located, and where her products ship from.
The connection goes even deeper between the two brands because Seed Beauty is owned by Laura and John Nelson. Laura and John Nelson are also the founders of ColourPop Cosmetics. This has to be the most interesting beauty saga of all time.
So far there is no word from either Kylie’s or ColourPop’s camps on the matter
MAKeup Scam?
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ALEXIUS ORDAZ