hiya bucks in Bourne End, Flackwell Heath, Marlow, Wycombe, Wooburn December 2017 | Page 40

"Festive Spirit" As we build up to Christmas many people “get into the spirit” by drinking a bit more of their favourite tipple, or perhaps switching to a seasonal treat like mulled wine, sherry or port. Consumption of alcohol in Britain increases by 40% in December so it’s important to enjoy the festivities but also remember drinking in moderation is important. One craze that is set to continue this Christmas is the rise in popularity of gin. In the past year gin sales in the UK have risen by 12% and for the first time the Government has made more money from spirit sales than beer sales. An example of gin’s popularity is a local pub boasting a selection of 14 different gins which may be a few too many to sample in one sitting! Along with the traditional players like Gordon’s, Bombay Sapphire and Beefeater, a new breed of producers have cropped up making quality products with their own unique style. Newer brands to the Waitrose assortments are Sipsmiths, Daffys and Portobello Road. Adnams brewery in Southwold extended its production to include spirits in 2010 as the early part of gin making is similar to the process of making beer. This is the fermentation stage, producing an alcoholic liquor which will then be distilled, increasing its strength and adding the things that make gin taste of gin! The first addition to all gin is juniper, after that each gin takes on its own style as other ingredients are added. has it’s own mix of botanicals including the likes of cinnamon, nutmeg, lemon peel, logan berries, coffee, cherry, golden berry, lavender and roasted hazelnut. Gin is produced in “stills” which are often made of copper. In these stills the liquor is heated and botanicals are added, the heating process removes essential oils from the botanicals which adds flavour to the alcohol and concentrates the liquor to the required strength Gin must be at least 37.5% ABV to meet EU regulations although some gins are made stronger. “Navy strength” has an ABV of 57%. This is the traditional strength favoured by the royal navy. Back in the days of gunpowder, gin was the other valuable commodity on board naval ships, the two were stored together so the gin was made to this high strength as gun powder soaked with 57% ABV (or 100% proof) gin would still ignite. To find out more I visited a local distillery to hear about the process and taste some gin; it’s a tough job, but someone’s got to do it! Gin is created by distilling fermented grain, or ethanol with a strength of 96% and adding a number of different botanicals for taste, the main botanical used in all gin is juniper. Each different gin brand At the end of your shop in branch, you’ll receive a token to place in a box of the good cause you’d most like to support. The more tokens a cause gets, the bigger the donation they receive. Each month every Waitrose branch donates £1,000 (£500 in Convenience shops) between 3 local good causes that you choose. Don’t forget, you can pick up copies of Hiya Bucks in the following Waitrose stores: A free cup of tea or coffee everyday as a myWaitrose member. Amersham, Beaconsfield, Chesham, Gerrards Cross, Hazlemere and High Wycombe 40 | hiyabucks.com