expected to increase the demand for ostomy care. For instance, according to a research survey
published in ‘The Lancet’ in October 2017, western countries suffer with a high prevalence of
inflammatory bowel disease that has surpassed 0.3% of the total population. Moreover, according to
the Worldwide Incidence and Prevalence of Inflammatory Bowel Disease (IBD) in the 21st
Century: A Systematic Review of Population-Based Studies 2017, the incidence of IBD and Crohn’s
disease is increasing in Latin America, Africa, and Asia Pacific. Various other factors responsible
for the growth of market include rising incidence of bladder cancer, birth defects, and technological
advancements. For instance, around 10,171 cases of bladder cancer were reported in the U.K. in
2015, out of which 50% cases survived through proper medication and care. However, low
awareness in underdeveloped and developing economies regarding the availability of treatments
and increasing pricing pressure on the manufacturer is expected to confine the market growth.
Regional Insights
On the basis of region, the global ostomy care market is segmented into North America, Latin
America, Europe, Asia Pacific, Middle East, and Africa. North America holds a dominant position
in the global ostomy care market and is expected to retain its dominance over the forecast period,
owing to large population suffering from Crohn’s disease, inflammatory bowel diseases, and other
diseases in the region. According to the Centers of Disease Control and Prevention, around 1.3% of
the adults in the U.S., accounting up to 3 million patients were reported to be suffering from
inflammatory bowel disease in 2015 that increased the overall hospitalization rate in the country.
Furthermore, Asia Pacific is expected to witness a significant growth in the market, which is
attributed to increasing efforts undertaken by government and non-government organization to
support research, generate awareness, and increase the availability of treatment options to patients
in their native countries. For instance, the Japan Ostomy Education is a non-profit organization
approved by Ministry of Health, Labor and Welfare in Japan that conducts various activities
concerned with stoma care for delivering a better life to patients suffering from related medical
issues in Japan.
For More Information @ https://www.coherentmarketinsights.com/ongoing-insight/ostomy-
care-market-1687
Competitive Insights
Key players operating in the global ostomy care market include 3M Company, Coloplast
Corporation, ConvaTec, Inc, Hollister, Inc., Smith & Nephew Plc, Alcare, Nu-Hope, Welland
Medical, Cymed, and Flexicare Medical. Market players are focused on providing technologically
advanced products, to sustain their position in the competitive market. For instance, in March 2015,
Welland Medical introduced Aurum 2, a range of 2-piece ostomy pouches that is inclusive of flange
with added medical grade Manuka honey.
Market Taxonomy
On the basis of product type, the global ostomy care market is segmented into:
•Bags
•Colostomy Bags
•Ileostomy Bags
•Urostomy Bags
•Others
•Pouches
•Accessories
•Convex Inserts
•Plastic Sheets