Connecticut revealed that hypnosis can double the effects of traditional weight loss approaches .
However effective as hypnotherapy has proven to be , success rates through traditional hypnotherapy for the area of weight loss have rarely been any higher than the standard 50 % to 55 % placebo effect rate . In 1985 , while directing the Center for Clinical Hypnotherapy , a network of 21 private hypnotherapy clinics in the Southern California area , I began the formulation of a revolutionary and innovative method of therapy that allowed both me and my staff therapists to realize success rates in the 95 to 97 percentile range thus enabling us to see up to 500 clients per week centers wide . Called Multiphasic Motivational Programming ( or MMP , for short ) this breakthrough technique represents a significant advancement in the field of hypnotherapy as applied to all areas of self-improvement and personal empowerment .
Multiphasic Motivational Programming ( MMP ) may be defined as the inter-phasing , or combining , of various therapeutic modalities and personality inventory systems employed in a state of hypnosis to influence and enhance pertinent motivational factors and thus program a desired psychological and / or physiological response into an individual and , by implication , thus deprogram that individual of undesirable psychological and / or physiological patterns . MMP is essentially a behavior modification technique and does not consider past causative factors in a psycho -analytical sense . It deals almost exclusively with the present and the future .
Weight loss clients are seen weekly in a program consisting of a predetermined length . The number of sessions is contingent upon the amount of weight the client needs or wishes to lose . This can vary from a four to a twelve-session program .
No two people are exactly alike . While the goals of therapy may remain the same , the approach must be individualized . Accordingly , after an initial