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HCS 539 Week 6 Learning Team Assignment Health Care Marketing Plan Presentation
Identify the role of the person you interviewed . Who does the person interact with externally and internally ? Does the organization have a formal PR plan ? If so , what does it entail ? If not , do they need a PR plan ? What is their plan or process for promoting the organization if they do not have a formal PR plan ? What does his or her job entail ? Does he or she address issues and problems or promote the facility ? Does the role involve issue or disaster management ? What challenges does he or she face in public relations ? What did you learn from the interview ? Do you have a different understanding of public relations in health care now ? ===============================================

HCS 539 Week 6 Learning Team Assignment Health Care Marketing Plan Presentation

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Create a hypothetical health care organization or social program , using a real organization or program as a model , and develop a comprehensive marketing plan to market it . Examples include cancer hospitals , home health agencies , nursing homes , durable medical equipment companies , weight loss programs , and insurance programs . Develop a comprehensive marketing plan to market your organization or program . Create a 20- to 25-slide Microsoft ® PowerPoint ® presentation , with speaker ' s notes , detailing your plan . Speaker ' s notes must be between 100 to 200 words per slide . Include the following : Background information What is the name of the organization or program ?