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A non profit retailer is often known as a charity shop. These retailers rely on donations being made to run their shop and give away all profits to charity. Examples of these would be 'The British Heart Foundation' and 'Cancer Research UK'.

Another type of Reatiler is a public place retailer They are retailers which usually offer a service in a place such as a Airport or a train-station. Examples of these would be Costa Coffee and Boots.

Another Reatiler is a concession. These are stands often placed in departmenr stores or airports where brands sell their products. It is often a small choice of products on sale because it is not a full store. Examples of these would be the Benefit Counter and The Chanel stand in Selfridges.