576 . SANTA RARE 7 / 8 ” BUTTON WITH WHITEHEAD & HOAG BACK PAPER C . 1915 . 7 / 8 ”. Cello front is a hair concave and . 25 ” of collet has very mild oxidation . These minor issues are greatly exceed by the graphic and richly colored Santa . With close attention , his toy sack can be seen upper right . Upper left , what looks like tiny yellow stars in a dark sky , with a glass , turn out to be a background of green holly - accented by a single red berry at far right near 3 o ’ clock . While his left shoulder clearly shows a toy sack strap , what he holds in his right hand is unclear- he could be removing a darker brown bag strap or holding the reins of unseen reindeer . And he is further distinguished among Santa buttons as having bare mitten-less hands ! Exc . Rare . ( I / J ) $ 200.00 577 . SANTA “ FROM THE THEATORIUM ” FIRST SEEN IMPRINT BUTTON C . 1910 . 1.25 ” w / curl naming maker The Meek Co . An obviously great full figure Santa on moonlit snowy rooftop bearing a gigantic toy sack . What ’ s more interesting is how this was used as an advertising button for small business owners across the USA ( rather than for department stores ). We ’ ve seen this design five times and each was different . This reads “ A Merry Xmas And A Happy New Year / From The Theatorium / Always A Good Show .” For the record , we also had this design one time each as : a no text salesman ’ s sample , Santa for Sunshine Bread in Westfield , Pa ., Santa for Stoltenberg ’ s Shoes in Albany , Oregon and Santa for his Little Friends of the Atlanta Journal . Just a tad more than typical oxidation on metal back . Cello is Exc . Rare . One known . ( H )
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$ 100.00 578 . SANTA FROM BON MARCHE SEATTLE BUTTON C . 1915 . 1.25 ” naming maker Parisian on the curl . One of the few Santa buttons from the early 1900s not produced in full color . This makes the rwb-bw depiction all the more striking . Santa image with snow covered chimney on the left while on the right his toy sack toys protrude above his shoulder strap . Night sky w / white stars . Exc . Rare . ( H ) $ 100.00
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579 . SANTA HOVERING OVER GIANT CROWLEY MILNERS DETRIOT STORE BUTTON C . 1921 . 1.25 ” without back paper but w / curl naming Bastian Bros ., Rochester . There is a second Crowley button w / blue background and art showing both this nine story building plus an even taller addition opened in 1922 . We ’ ve seen four of that version and this 1921 version is one of three seen . Collet has pair of dot sized indents . Front has light all over surface wear in reflected light but viewed straight on no wear or defects show . Front surface very slightly concave to the touch . Rare and Fine . ( I ) $ 200.00 580 . SANTA NAMES CARPENTER ’ S FOR GIFTS BUTTON C . 1930 AND FIRST SEEN . 1.25 ” without maker ’ s name . The color green is what sets this apart from closely similar designs . On this , besides the background and holly , even Santa ’ s toy sack is green . Some small bumps to the touch but as made on outer edge as the button has such a domed surface . Exc . Rare . ( H ) $ 100.00 581 . SANTA LARGER 1.5 ” BUTTON W / FIRST SEEN IMPRINT OF THE HARRISBURG TELEGRAPH NEWSPAPER . 1.5 ” has W & H back paper missing two tiny nibbles off the edge . A stock design but scarce and beautiful plus this is our first seen from “ Central Pennsylvania ’ s Greatest Daily ”. Exc . Rare . ( I ) $ 200.00 582 . SANTA FIRST SEEN BUTTON WITH HIM IN CHAIR WITH PIPE IN HAND , CURLING SMOKE AND HOLLY ACCENT . This is in the uncommon size of 1.5 ” without maker or union bug . Issued by The Fair / Aurora ’ s Leading Store . We ’ ve had Santa seated in a sleigh , an auto , an airplane and an airship- but this is the only chair seated Santa we can recall offering . c . 1930 , Exc . and rare . ( I ) $ 200.00 583 . BIG 1.75 ” & RARE WHITEHEAD & HOAG SAMPLE SANTA BUTTON WITH COMPANY I . D . INFO . This is a rarity just on its large 1.75 ” format so rarely seen among Santa buttons pre-1930s . The front has no text since this was for sample purposes and we have never seen an example that has been imprinted for some advertiser . In addition , the back paper has careful tiny hand inked company notations reading : “ Notice # 1500 / 70 Ligne # 68085 ”. NM . ( I / J ) $ 200.00 584 . JOCKEYS C . 1898 FULL SET OF NINE GUM AND CIGARETTE PREMIUM BUTTONS . Each is 7 / 8 ” made by W & H but this set of nine was used by two companies as a product purchase inducement so there are back papers for both American Pepsin Gum Co . and Little Jockey Cigarettes . Four of the men are designated “ Celebrated English Jockey ” while five , including Hamilton , an African American , are designated “ Celebrated American Jockey .” Two have very faint age traces and Fine while seven are Exc . See next lot for a related set . ( H ) $ 100.00 585 . JOCKEYS C . 1898 FULL SET OF 20 HIGH ADMIRAL CIGARETTE GIVE-AWAY BUTTONS . Each is a superbly colored 7 / 8 ” and all 20 have their back paper listing three W & H patent dates , although w / larger text “ Compliments Of The High Admiral Cigarette / Riley-Klotz M ’ f ’ g Co . Newark , N . J ...” The group includes several African American jockeys along with several female jockeys . 13 buttons name the jockey and his / her stable colors while seven just name the stable for example “ Aug . Belmont Colors .” One ( J . B . Haggin ) has 1 / 16 ” cello cut on top edge , five have small age traces , and 14 are Exc to NM . A scarce set . ( I ) $ 200.00 586 . 1951 MAURICE RICHARD ( HOF ) SINGLE DAY EVENT PHOTO BUTTON WITH RIBBON . 1.25 ” w / attached 4.5 ’ fabric ribbon . Rim curl names maker “ Basilieres Montreal .” Features real photo w / o dot pattern oh him in Montreal Canadiens uniform . Ribbon has his facsimile signature plus text ( In French ) “ A . C . R . Soiree Souvenir 17 Feb 1951 .” With goal 271 , scored in Montreal on January 6 , 1951 , Richard surpassed the record goal totals of former Canadien greats Howie Morenz and Aurcle Joliat . He was presented w / a trophy at the Forum on “ Maurice Richard Night ”, February 17 , 1951 , at which this rare button was offered . He played his entire NHL career w / Montreal , 1942-1960 . The first NHL player to score 50 goals in one season . Inducted into the Hockey Hall Of Fame in 1961 . Ribbon has tiny snag at left center edge and bit of fraying at bottom . Fine . Button has tiny trace of wear seen upon magnification . Glossy and Exc . ( I ) $ 200.00
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