Gulf magazine 1 | Page 6

Do you have a SWOT-analysis of your business? Yes definitely we did a SWOT analysis before beginning our venture, also we do it regularly, so SWOT analysis is very important in understanding how the risk will be avoided, and expected in our business. How have you adapted it to different situations? For every new risk or ever weakness we discover in our company we had to change some of the operations, normally this comes through a change in process of how we execute or maybe even in a new hiring or marketing strategy. Do you have a mission for the business? Yes actually we started this company to create a world class data management company that can compete on a world level not just a local level, we are foc