Cover story
Red Hot Technology Recognition Program
The show floor will be filled with new technology, from the latest
presses and inkjet printers, to all the software you need to run
your shop efficiently and profitably. Taking a spin around the
floor and exploring all the goods is one of the best reasons to
attend the show.
Seth Godin, who will kick off Print 18 with the Opening Keynote
on Sunday,
Godin, the author of 18 books, will examine a century of mar-
keting, industrialism and print, and promises you will leave
with actionable takeaways that can s hape your personal and
professional life into the future. In addition to his writing and
speaking, Godin founded both Yoyodyne and Squidoo. His
blog – which you can find by Googling "seth" is one of the
most popular in the world. He has been inducted into the
Marketing Hall of Fame
But it can be a challenge to visit all the booths. That’s why this
year the Association for Print Technologies is rolling out the Red
Hot Technology Recognition Program, showcasing products
on the floor that have come to market within the last 12 months.
A printed guidebook will indicate where each Red Hot Technol-
ogy is located in the exhibit hall and each recognized product
will sport a highly visible red dot. Each of these technologies is
then eligible to win one of the Red Hot Vanguard Awards, based
on its merit as a game-changer in the industry.
Networking
What’s happens off the show floor and conference rooms is just
as important as what happens on the show floor. Networking
is important and fun. Check out the line-up for this year and
explore Chicago
First Timers' Reception
Stick around after the speech for Godin’s book signing of his
best-seller, What to Do When It’s Your Turn (and It’s Always
Your Turn). If this is your first time at PRINT, you’re invited to the First Timer’s
Reception on the show floor. Fun, light fare, refreshments, and
games will be there for all to enjoy. Whether you're completely new
to the industry or just new to PRINT, join in for networking or fun.
Seminars and more seminars When Sunday, September 30, 4:00 pm - 5:00 pm
Choose from more than 50 educational sessions that focus
on what’s important to the graphic communications industry
today. Categories range from business management, sales,
opportunities and new markets, to operational improvement,
technical “how it's done” and the big picture topics that affect
us all – the economy, industry, culture and the future. These
educational programs analyze new methods to increase ROI:
• Seminars and hands-on labs
• Panel discussions
• Distinguished leader speakers
• Theater presentations on the show floor
Where Reception Area on the show floor
International Networking Reception
Join your industry colleagues from around the world and wel-
come international buyers and representatives, APTech
members and other distinguished guests to this VIP reception
during PRINT 18. This is the perfect opportunity for companies
seeking to expand their international business relationships.
Enjoy beverages and hors d'oeuvres as you mingle.
When Sunday, September 30, 4:30 pm - 6:00 pm
Where Hyatt McCormick Place Hotel, Regency Ballroom CD
Celebrate PRINT! Party With a Purpose
Back by popular demand, this is not to be missed.
Last year the party raised more than $5,000 for Family Rescue,
one of the largest domestic violence agencies in Chicago. This
year, the party at Pinstripes, a multi-level indoor and outdoor
venue overlooking the Chicago River, will feature Toast & Jam
DJ, plush seating, great bowling, dozens of games, and fabulous
food and drinks.
Shuttles will be available to take you from McCormick Place to
Pinstripes. Check the website for updates.
When Monday, October 1, 5:30 pm - 7:30 pm
Where Pinstripes, River East Arts Center
@graphicarts
GRAPHIC ARTS MAGAZINE | September 2018 | 25