numbers, then you need to go and
find them. With so many amazing
accounting solutions available there
is simply no excuse anymore. This is
how you keep track of the score in your
business.
3. CONTROL YOUR CASH FLOW.
If you want to dramatically increase
your business then this is operation
critical because a business cannot
succeed without cash. If you understand
your customer pain points, you
understand your cash cycle and you
understand your supplier constraints
then you may be able to work with all
three to ensure that everyone is satisfied
- and you can pay your bills. Cash is the
oxygen your business needs to not just
play well, but to survive,
should be doing and then doing it
is only part of the story. The rest is
monitoring and altering the activity to
suit the conditions, changes in customer
behaviour or because something you’ve
tried isn’t quite working. It’s very easy
to try something once, decide it isn’t for
you and then never try again. Instead,
great teams and great businesses are
always trying to read the play, work
out what is coming next and how they
should be responding.
So if you suspect you’ve been making
daisy chains in the backfield then
decide today to not simply join in the
game but to win it. After all, someone
is keeping score so you may as well
join in and find out what you and your
business are really capable of.
4. IMPROVE YOUR CAPACITY.
This may seem a strange one to include
but doubling your sales isn’t doubling
your business. Some businesses are
playing with way too many players on
the bench which means wastage with
their people or machinery. By creating
efficiencies and redistributing work you
improve your capacity which means
more is done with less.
MELISSA BROWNE is CEO of A+TA
5. MONITOR AND ALTER YOUR (Accounting & Taxation Advantage), Director
of Business at Thinkers.inq and author of More
ACTIVITY.
Money for Shoes and Fabulous but Broke. Find
out more here.
Of course knowing what activity you
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GLOSS JULY 2015