GLOSS Issue 23 JULY 2015 | Page 31

– and leadership expert Jacquie Molloy – that we must be willing to step up without help. (See main feature) These two viewpoints are not mutually exclusive. However, there is one aspect of removing the invisibility cloak that cannot be done without a collective effort. Champions. Men keep the legends about themselves alive. They boast on each other’s behalf. They embelish and dramatise each other’s achievements. Notable and influential women from today and yesterday need us to champion their legends. How? Throughout history, truly splendid and significant women have faded into Practice remembering the names and obscurity, while the spotlight has stayed achievements of women in history. on men for centuries. Write them down, blog about them, search out more. Celebrate the Yes, we all know about the great adversity they overcame. Reveal them scientist and inventor of the … what with pomp and ceremony to our sons was it? … Marie Curie, but for every and daughters. woman, we can think of five men, and remember their achievements. Celebrate the legends in our times. The Archimedes and his bath; Newton and sister of Mark Zuckerberg, the woman his apple; Einstein and his relativities; who runs Yahoo, the previous CEO of Michelangelo and his inventions; and Westpac, the presidential contender the Wright brothers with their flying of the United States, the inventor of machine. synthetic skin. Remember their names. Share their stories. What do these historical figures have that makes them remembered? Finally, we must champion each other. KATH WALTERS is a media relations and content marketing trainer. A former journalist, Kath has written an estimated 1.3 million compelling, informative and carefully-researched words for top-quality print and digital media mastheads, including BRW, SmartCompany, The Australian Financial Review and Boss Magazine. GLOSS JULY 2015 31