Global Stevia / Stevia Rebaudiana Market (2013-2018): By Types (Liquid & Powdered); By Application (Dairy, Bakery, Canned Food, Beverages & Others) and By Geography 10/10/2013 | Page 12

RESEARCH METHODOLOGY
The quantitative and qualitative data collected for the Stevia market report is from a
combination of secondary and primary sources. Research interviews were conducted with
senior executives and/or managers of leading Stevia producers. These Key Opinion
Leaders (KOLs) were then provided a questionnaire to gather quantitative and qualitative
inputs on their operations, performance, strategies and views on the overall market,
including key developments and technology trends. Data from interviews is consolidated,
checked for consistency and accuracy, and the final market numbers are again validated by
experts. The global mark