Global Professional Hair Oils Market august 2014 | страница 9

Key Market Insights
The global professional oils market stands at around $xx billion in 2013, an increase of around
7% from 2012. Europe stood at the top with regards to the share of global sales. Moroccanoil is
the leading player among the professional products, and has shown considerable growth since its
launch in 2006. One of the important factors responsible for the growth of professional oils is
their unique shine and conditioning properties, which makes them stand out from the
conditioners category. Additionally, changes in merchandising have led to further increase in
sales in this category. The global professional oils market is expected to grow at a CAGR of 8%
over the forecast period.
In Asia, the main reason for demand increase has been heavy promotional activities over the
Television, while in Europe hair oils have been driving the market. Europe stands tall among all
the continents, leading with the highest market share, while Latin America shows the highest
growth in terms of sales. This shows that the Latin American market has an untapped potential
for the industry and the manufacturers can expect huge profits in this continent.
SAMPLE TABLE: GLOBAL PROFESSIONAL HAIR OILS MARKET BY SEGMENT (2013-2018)
Professional Hair Oils

CAGR (2013-2018)

Salon Services

xx.xx%

Salon Retail

xx.xx%

SAMPLE GRAPH: GLOBAL PROFESSIONAL HAIR OILS MARKET BY SEGMENT (2013-2018)

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