Global Market Research Company US Global Lingerie Market Forecast & Opportunities, 2 | Page 16

Research Methodology
Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of global lingerie market. The
team has analyzed the outlook of various segments of this market, while considering the major influencing factors,
such as changing lifestyle patterns, growing youth population, increasing urbanization, rising incomes in developing
countries and changing distribution strategies. The study includes market forecasting, which would enable our clients
to take better decisions while planning their strategy to achieve sustainability in global lingerie market.
Methodology Followed for Calculation of Market Size:
Market Size by Value: Market size, in terms of value, for the year 2017 was calculated based on information
collected
through
exhaustive
secondary
research
and
primary
surveys,
with
various
key
opinion
leaders/stakeholders, such as lingerie manufacturers, distributors, dealers and retailers.
The team interviewed more than 30 manufacturers/suppliers, 150 distributors/dealers/retailers and 20 industry
experts in global lingerie market to obtain the overall market size during 2013-2017, which was validated by the
Delphi technique. Taking standard deviation into consideration, the market size figures were averaged out to arrive
at the market size figures for the years 2013 to 2017.
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