Global Custodian Private Equity 2017 | Page 18

[ C O V E R S T O R Y | P E A D M I N I S T R AT I O N ] investor type. However, new players have entered the asset class. While few in number, sovereign wealth funds (SWFs) account for the second highest “With significant sums of capital involved in co-investments, the reporting demands can be equally high.” CESAR ESTRADA, HEAD OF PRODUCT MANAGEMENT FOR PRIVATE EQUITY AND REAL ESTATE FUND SERVICES, STATE STREET AIS proportion of invested capital which is a reflection of their suitability to the illiquid and long term nature of the as- set class,” says Christopher Elvin, head of private equity products at Preqin, a data provider. This new money has forced private equity to change their business oper- ations. Having spent the last ten years compelling hedge funds to outsource NAV (net asset value) calculations and valuations to independent providers and refusing to invest in managers who self-administered their portfolios, institutions were taken aback by the high levels of in-house administration at private equity. “Self-administration is just a no go area for us,” says one investor, speaking anonymously. Self-administration is rife with poten- tial conflicts of interest. Just ask anyone who had money exposed to Madoff In- vestment Securities for proof. Despite this, private equity has been slower 18 Global Custodian The Private Equity Issue 2017 than most to move away from self-ad- ministration, with managers expressing misgivings that third parties properly understand what they do. These scep- tics – to an extent – have a point. Administering a vanilla European, long-only equity fund is unproblematic but private equity necessitates more attention and care as it is so bespoke. Providers have, however, made in- roads with private equity. “Service providers with sophistication and critical mass can quickly demonstrate to private equity managers that they have credibility and credentials to help firms – even those who are very large - with their operational requirements,” adds Patellaro. Institutional investor disdain for self-administration is not the only reason why private equity has been courting external providers. Insti- tutions need more information from managers of all stripes including data on counterparties, operations, cash- flows, and fees. While the concept of investor reporting is not totally foreign to private equity, the extent of the information required by these newer institutional clients is. Fees are a perfect instance of this. In 2015, the Institutional Limited Partners Association (ILPA) announced it would launch a fee template for private equity managers, which would be distributed to LPs. This self-regulation by ILPA overlapped with a number of SEC settlements against big-name manag- ers for poor fee practices, including non-transparent client charges and im- proper expense allocations, as well as institutional insistence – most notably from CALPERS – for less unambigu- ousness around carried interest. ILPA template acceptance is slow- ly becoming more widespread and managers are having to find compro-