Giving Back Magazine December 2019 | Page 27

among all Americans. With no known cure, research becomes a critical component of the national focus of the Alzheimer’s Association. At the forefront of research into Alzheimer’s disease, Southern California receives more funds in the effort to find a cure than any other region in the country. $12.3 million of current funding from the Alzheimer’s Association has made San Diego a pivotal center of activity. The Walk to End Alzheimer’s Recent breakthroughs have been encouraging, though an actual cure will be many years, if not decades away. It is already known that a combination of many lifestyle activities, including exercise, diet, not smoking, social engagement and brain-centered activities, started before symptoms appear, may delay the conscious and visible onset of the disease for many years. The Alzheimer’s Association also recruits advocates in the community so that the need for Alzheimer’s care, education and research is heard at every level of government. This has helped to pass landmark legislation, and ultimately, funding. Promotoras at the Alzheimer’s Walk consultations, support groups both in-person and by telephone, safety programs and education programs in both English and Spanish, both online and in person, on topics such as diagnosis, warning signs, communication, living with Alzheimer’s disease and caregiving techniques. Outreach to diverse communities includes the Promotora program focusing on Latino families and individuals that may be unaware of their services, as well as special programs and education in the African-American and LGBTQ communities. Alzheimer’s has become the costliest disease in terms of care in the United States. In 2018, the 16.2 million family and other unpaid caregivers of people with Alzheimer’s or other dementias provided an estimated 18.5 billion hours of unpaid care, with an estimated economic value of $233.9 billion. The Alzheimer’s Association offers significant assistance to caregivers through the previously mentioned classes, support groups and more. As we are living longer and witnessing the rise in cases of Alzheimer’s disease and related dementia, Alzheimer’s has joined cancer atop a list of top medical concerns The San Diego/Imperial Chapter holds fundraising events throughout the year. In June, “The Longest Day” asks supporters to create their own “create- your-own” fundraisers built around their own hobbies or interests. In the fall you may participate in the “Walk to End Alzheimer’s.” And this spring, on March 27, 2020, the Del Mar Country Club will be home to the chapter’s first annual “Imagination Ball.” Volunteers for all of these events are welcome! If you have any questions about Alzheimer’s, visit the Association’s website, www.alz.org/sandiego, call the 24/7 telephone help line (800) 272-3900, or just stop by weekdays at the chapter office, 5075 Shoreham Place in San Diego. DECEMBER 2019 | GBSAN.COM 27