GIBF E Magazine AUG-SEPT-2019 GIBF The Business Tycoons Magazine Aug-Sept | Page 18

SECTOR REVIEW - COSMETICS TYPES OF COSMETICS AND ATTRACTIVENESS PRODUCTS Cosmetics are substances or products used to enhance one’s or alter the appearance of the face or fragrance and texture of the body. Many cosmetics are designed for use of applying to the face and body. They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and many synthetic or artificial. Cosmetics that are applied to the face to enhance ones appearance are often called make-up items. Common make-up items include: lipstick, mascara, eye shadow, foundation, blush, and bronzer. Other common cosmetics include skin cleansers, body lotions, shampoo and conditioner, hairstyling products (gel, hair spray, etc.), perfume and cologne. In the United States, the Food and Drug Administration (FDA), which regulates cosmetics, defines cosmetics as "intended to be applied to the human body for cleansing, beautifying, promoting attractiveness, or altering the appearance without affecting the body's structure or functions". This broad definition includes any material intended for use as a component of a cosmetic product. The FDA specifically excludes pure soap from this category. Cosmetics are intended to be applied externally. They include, but are not limited to, products that can be applied to the face: skin-care creams, lipsticks, eye and facial makeup, towelettes, and colored contact lenses; to the body: deodorants, lotions, powders, perfumes, baby products, bath oils, bubble baths, bath salts, and body butters; to the hands/nails: fingernail and toe nail polish, and hand sanitizer; to the hair: permanent chemicals, hair colors, hair sprays, and gels. A subset of cosmetics is called "makeup", refers primarily to products containing color pigments that are intended to alter the user's appearance. Manufacturers may distinguish between "decorative" and "care" cosmetics. Cosmetics that are meant to be used on the face and eye area are usually applied with a brush, a makeup sponge, or the fingertips, or a beauty blender. GLOBAL COSMETIC SKIN CARE MARKET 2019-2023 | PRESENCE OF PREMIUM BRANDS DRIVES GROWTH A key driver for the global cosmetic skin care market is the presence of premium brands. The increasing popularity and presence of premium cosmetic skincare brands have led to the growth of the market in recent times. Affluent consumers are continually looking to update and advance their knowledge about skin care and thereby, are receptive to learning and engaging with luxury and premium brands online. These affluent consumers have been influencing premium skincare brands to build up their digital appeal and credibility to boost their market share. This global cosmetic skin care market research report also provides an analysis of the most important trends expected to impact the market outlook during the period 2019- 2023. Technavio classifies an emerging trend as a major factor that has the potential to significantly impact the market and contribute to its growth or decline. Global India Business Forum e- Magazine : Inspiring and upto date new