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L-R: PFKC franchisees Greg and Brad Henson, PFKC senior manager Tiernie Darr and Vice President of Operations Seth Henson with the Royals’ World Series trophy.
Planet Fitness Announces Partnership with
Kansas City Royals
PFKC Inc. announced that it is the 2016 team sponsor and“ Official Fitness Partner” of the two-time World Series champions, the Kansas City Royals. By sponsoring one of America’ s most-loved professional sports, Planet Fitness ® is reinforcing its commitment to keeping the Kansas City community active, healthy and engaged throughout baseball season.
“ We are pleased to welcome Planet Fitness to our family of sponsors and look forward to working with them to bring more fans closer to the game in unique ways,” Mike Bucek, Royals vice president of Marketing and Business Development, said about the new
The Royals Kaufmann Stadium, home of the Kansas City Royals, will feature Planet Fitness sponsorship signs at all 81 home games in the 2016 season. partnership.
This exciting partnership includes Planet Fitness signage placement near the fountains at all 81 home games in the Royals Kaufmann Stadium. Even if one cannot physically make it to the stadium, the games can be watched during regular season games, which are produced by FOX Sports Kansas City in high definition and telecasts are available in Kansas City, Kansas, western and central Missouri, Nebraska, Iowa, Arkansas and Oklahoma. Additionally, PFKC will be the exclusive sponsor of the seventh inning stretch during each broadcast on the Royals Radio Network. The Royals’ network currently hosts 74 affiliates across the region and is the highest-rated Kansas City program when on the air.
“ The Planet Fitness mission is to provide a high quality as the most innovative health club brand in the United states, planet Fitness is known for a lot of things – our absurdly low prices, our Lunk™ alarm, and most of all perhaps, for our Judgement Free Zone ® philosophy, which means members can relax, get in shape, and have fun without being subjected to the hard-core, look-at-me attitude that exists in too many gyms. workout experience at an exceptional value. For only $ 10 a month, members can experience a hassle free, non-intimidating environment. Partnering with the Royals brings that to a whole new level,” said Brad Henson, chief operations officer of PFKC Inc. G
24 / 5
Weekends 7AM – 7PM
NO HaSSleS. NO BraiNer.
$ 1 DOWN. $ 10 a mONth.
ExpirEs Friday, octobEr 4, 2013
For franchise info or to join online visit www. planetfitness. com
UNLImItED
FItNESS tRaININg
abs. cardio. upper & lower body. WE, vE gOt yOU cOvERED.
OPEN hours of operation: 12am Monday thru 9pm Friday
Saturday & Sunday 7am- 7pm
* Must be at least 18 years old, or 13 with parent / guardian. Incentives offered for enrolling in other memberships. Participating locations only. Planet Fitness facilities are independently owned and operated. © Planet Fitness“ The Biggest Loser” is a registered trademark and © copyright of Reveille, LLC and NBC Studios, LLC. All rights reserved.
$ 1 Down. $ 10 a Month. Hurry! offer ends february 15, 2013
Back in the very early days of PF, the marketing WAS direct mail. For most clubs, a piece went out every 6 weeks.
When clubs open, direct mail brings in hundreds and frequently thousands of new members.
Direct mail today works even better than it did 15 years ago!
New! New!
New! New!
• Highly Targeted Using Our Planet Mail System
• Drop Out Members
• Quantifiable Results( No Guessing or Hoping it Worked)
• Corporate Approved Pieces
• Speedy, Guaranteed Delivery with Our Super Local Mail Option
• Email Blasts to Enhance Results
• Contract Pricing
Call Janine @ x229, Melissa @ x236, or Jennie @ x248 for a FREE Direct Mail Analysys! 603.627.0042
* Home Club only. Billed monthly to a credit card or checking account. Subject to $ 29 annual membership fee. With a $ 1 One Time Start Up Fee.
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125
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603.627.0042 pf. spectrummarketing. com
GearedUp | 2016 Issue 2
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JOE SAMPLE OR CURRENT RESI 123 MAIN STRE WILMINGTO