Excel Fitness Makes Charitable
Donation to Fayetteville Firehouses
L
ast December, when it came time to
re-equip its Fayetteville, Arkansas, club,
Excel Fitness decided to give back to those
who watch out for the community.
The local fire stations had recently
passed a rule preventing firefighters from
running outside while working their
shifts. To help make up for lost time and
miles, Planet Fitness® donated eight pieces
of cardio equipment to three firehouses.
The equipment included treadmills and
Arc Trainers and provided the firefighters
the ability to run and train while on the
clock.
Team members from Excel Fitness,
owned by Michael Turner, helped deliver
Firefighters from three local stations in Fayetteville, Arkansas, are now able to maintain their fitness levels
while on the clock due to Excel Fitness’ donation.
the equipment to the fire station.
“They were excited and happy for the
new equipment,” said Brandon Sebald,
regional director with Excel Fitness. G
PF Raleigh Opens 1,500th Planet Fitness Club
Before the 1,500th location was opened, PF Raleigh opened another location in Durham, North Carolina, and the grand-opening celebration was a huge hit.
T
12
his past winter, PF Raleigh opened the
doors to the 1,500th Planet Fitness®
location situated in Durham, North
Carolina.
The club, built in a vacant Walmart
location, is the largest club that PF Raleigh
has opened, only taking 70 days to build.
“Without our incredible construction crew
working endlessly to get permits approved
and utilities set up, the club would not
be open today,” said Amanda Pleiter,
marketing coordinator for PF Raleigh,
which is owned by CJ Bouchard.
When PF Raleigh opened its first club
in 2005, it was the 23rd club in the system.
Now, the PF brand is over 1,500 strong.
“Our brand is unique in a way that
makes us an undeniably strong force in
the market. For our club to be a tangible
symbol of that force is something that we
will always be proud of. The successes of
each franchise group are also the successes
of the brand,” said Pleiter. “Every move we
make and every location we bring to life is
for the constant growth and betterment of
Planet Fitness. It’s a great feeling to know
that one of our greatest achievements as a
group is also one of the greatest achieve-
ments as a brand.”
PF Raleigh goes above and beyond
with their celebrations, turning them into
grand events. With the opening of their
latest Durham, North Carolina, location,
the club offered $10 food vouchers for
the first 100 guests, had live music, tons
of food trucks and around 300 people in
attendance.
“Our grand openings bring together
the club and those that live in the towns
around it, regardless of whether they are
members. It’s a community event, meant
to bring people together and allow them to
experience the kindness and encouragement
of the Judgement Free Zone®,” said Pleiter.
Alongside the opening of the 1,500th
location, PF Raleigh opened a new training
facility built for the purpose of training
staff and franchisees. The new training
center is 3,000 square feet and is equipped
to fit the needs of Planet Fitness training at
any level. Complete with an A/V system,
huge projection screens, TVs, desks, chairs
and all other proper materials, the new
facility has hopes of becoming a certified
training club for Planet Fitness, helping
franchisees up and down the coast.
“We welcome everyone in the PF
community to come visit our center, bring
their team out and share best practices,”
said Bouchard. G