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1. What is it, precisely, that you hope to accomplish.( who, what, where, when, why and how)
2. History of your idea. 3. Your qualifications and those of your partner( s), if any. 4. Why should investors trust you? 5. What is your timeline. III. EXTERNAL FORCES Answer these five questions first:
1. Economic Growth and Stability â €“ How do economic factors affect this market, product and our customers? Consider factors that are relevant( recession, prosperity, employment level, interest rates, inflation rate, median family income, stock market performance, etcâ €¦)
2. Political Trends and Legal and Regulatory Factors â €“ What governmental issues affect our product, industry, and customers? Are there elections, legislative proposals, or legal issues that will affect our strategies? How?
3. Technology Issues – What are the technology trends that are affecting this industry and product? How has technology affected our customers, competitors and operations?
4. Cultural Trends – What general attitudes, beliefs, and values are affecting this industry and product? How does our product and industry fit with cultural issues of concern to our customers and non-customers?

1. What is it, precisely, that you hope to accomplish.( who, what, where, when, why and how)

2. History of your idea. 3. Your qualifications and those of your partner( s), if any. 4. Why should investors trust you? 5. What is your timeline. III. EXTERNAL FORCES Answer these five questions first:

1. Economic Growth and Stability â €“ How do economic factors affect this market, product and our customers? Consider factors that are relevant( recession, prosperity, employment level, interest rates, inflation rate, median family income, stock market performance, etcâ €¦)

2. Political Trends and Legal and Regulatory Factors â €“ What governmental issues affect our product, industry, and customers? Are there elections, legislative proposals, or legal issues that will affect our strategies? How?

3. Technology Issues – What are the technology trends that are affecting this industry and product? How has technology affected our customers, competitors and operations?

4. Cultural Trends – What general attitudes, beliefs, and values are affecting this industry and product? How does our product and industry fit with cultural issues of concern to our customers and non-customers?