Objectives Set specific marketing objectives 5 Included market share , market penetration , awareness , and customer acquisition plan 10 Identified a specific , measurable market share and size 10 Target Markets Identified the specific target market segments 10 Included the rationale behind why these are the optimal target market segments
GB 530 Unit 4 Assignment Brand Extension Marketing Plan ( Developing Strong Brands )
Unit 4 Assignment Rubric
Introduction : The major project in this course is to complete a Brand
Objectives Set specific marketing objectives 5 Included market share , market penetration , awareness , and customer acquisition plan 10 Identified a specific , measurable market share and size 10 Target Markets Identified the specific target market segments 10 Included the rationale behind why these are the optimal target market segments
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GB 530 Unit 4 Assignment Brand Extension Marketing Plan ( Developing Strong Brands )
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Unit 4 Assignment Rubric
Introduction : The major project in this course is to complete a Brand