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Objectives Set specific marketing objectives 5 Included market share, market penetration, awareness, and customer acquisition plan 10 Identified a specific, measurable market share and size 10 Target Markets Identified the specific target market segments 10 Included the rationale behind why these are the optimal target market segments
GB 530 Unit 4 Assignment Brand Extension Marketing Plan( Developing Strong Brands)
Unit 4 Assignment Rubric
Introduction: The major project in this course is to complete a Brand

Objectives Set specific marketing objectives 5 Included market share, market penetration, awareness, and customer acquisition plan 10 Identified a specific, measurable market share and size 10 Target Markets Identified the specific target market segments 10 Included the rationale behind why these are the optimal target market segments

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GB 530 Unit 4 Assignment Brand Extension Marketing Plan( Developing Strong Brands)

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Unit 4 Assignment Rubric

Introduction: The major project in this course is to complete a Brand