FTL- ISSUE 1 VOL 1 | Page 23

“n” number of hardships are faced in order to create content for a brand. Starting from the outdoor location hunting & shooting on the perfect time to use the best light source, tops my list of Blogging Hardships. Followed by choosing the right pho- tographer who understands your vision because they are making 70% of the content. Souring of outfits & convincing the brand to collaborate with you in the initial stage when you don’t have enough followers. And also, convincing them for a monetary collaboration rather than barter. Vishwa Bhavsar- A Cup Of Vish And there are some perks too, we bloggers get to try on the brand’s latest collections first & give out our reviews to the followers. We get to attend blogger parties & meet- ups filled with fun activities, delicious food & lots of goodies. We get to be the face of the brand & represent it to a larger audience. We also get to go on brand getaway shoots to different places in the world & of course the financial benefits. BUT, all of these may differ from blogger to blogger depending on what they have to offer in terms of their followers, reach, engagement on each platform & influential status. Lastly, I would just want to say that a bloggers life is like an open book, they share almost everything with their virtual family & are always connected to their followers through social media. And everybody who wants to be a Fashion Blogger, there is no rulebook for this profession, it’s about your own self & your own style & how influen- tial you can be.