FOCUS Student Magazine FOCUS May 2013 | Page 23

7. I saw that many of the symbols that you use at PHUCISME are inspired by geometry. Why? We love geometry- because you can find it everywhere. In nature, architecture, art, in our everyday life- however we love to match it up with organic shapes to break and balance the geometry.
8. Where do you find inspiration? I find inspiration everywhere- everything from the people, nature, the streets, my favorite cities, food, music, and even in the local newspaper- and I am always online looking for inspiration and news. I often find the small moments in my everyday life as the most inspiring.
9. What other projects are you working on? Just to name a few: New collection for Bolia. com, New products for PHUCISME’ s portfolio, Street art project in Horsens, a new concept for art festival, consultants for a divergent thinking classes at a primary school and STORMSALEN just got accepted into a major EU project in business model innovation, which means that I have to move my office to Reykjavik for three months this summer.
11. Do you have some advices for TEKO students? Allow yourself to make mistakes. Always carry a notebook- write all ideas down- all the great, the bad, and the crazy ones( those are usually the best). AND AGAIN!! Know the importance for meeting new people from all over the world- have fun with it- and start to build your network.
LAST TIP FFROM PIA: A lot of the best ideas come from sharing a bottle of wine. Break the rules and follow your gut.
You can find Pia and her team here:
http:// piaschildknecht. com / http:// phucisme. dk / http:// www. stormsalen. dk /
10. What hobbies do you have? What do you like to do in your spare time? I am so lucky that I have made my hobby to my full time job, which means that I am always looking for new inspiration and new ideas. Other than that- I love being with my family and friends. Photography, diving, traveling, cooking, playing computer games, going to flee markets, cycling and so much more.