FMP WORK 1 | Page 34

We will be creating a Bertie’s Boutique magazine. These magazines will be free for customers . Also, there will be section to tick on if you would like to receive one with your online order. Each month there will be a new issue and it will include our newest stock, helpful articles about the products we sell and a customer of the month picture. Customers will have to tag us in pictures on their social media pages for a chance to be featured. I will also include a voucher page, where customers can get money off or take part in our deals. As the magazine is free I will include lots of adverts and that is how I will make money from it.

The magazine will hopefully encourage customers to look online to see other products as they will feature in the magazine. As well, it will help the customers when shopping, for example I wrote an article on the different types of shampoo we sell. Therefore, next time my customers needs one they will know which shampoo is right for their dog. I will be including lots of images of our products, just in case customers couldn’t see them when in store.

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