Fashion Observer Magazine Feb. 2014 | Page 70

.... .. .... .... .... .... .... .... .. ... .... .. .... .... ... .. . This strikingly beautiful snake with bold black and white rings provided the exquisite signature print featured in the first collection. “I want to nurture and empower the Bandi Bandi girls to accomplish their dreams across the great cultural divides and strive to reach the pinnacle of the fashion world. Aboriginal heritage is important to them and the Bandi Bandi girls will represent IndigenousAustralia internationally which in turn will have a greater affect on their communities at large. This is what is important,” Joanne says. Joanne Pellew has aspirations to build her brand to diversify into perfume, accessories and skincare in the near future fusing traditional Indigenous methods with modern techniques to project native Australia in the international spotlight.