THE INFLUENCER EFFECT
THE INFLUENCER is the newest form of social media marketing to take over the internet.
There are 2.6Billion active social media users meaning there is a huge outreach online to market a product or service.
Fashion Friends has an updated weekly blog written by our staff members. However, in order to increase subscribers, once a month our aim is to contact an influencer to write a featured piece on our blog.
The piece can be led by them, whatever they want to talk about (Fashion relevant), it could be the style they are wearing currently or there next holiday destination. Anything they feel there following would appreciate and be willing to read.
They would then, post on their social media accounts that they have written a blog post on Fashion Friends and leave a link for the followers to view.
The link would take you to the login/sign up page to Fashion Friends.
The influencer can also give out a discount code, to a 'one month free trial' with us and after that an automatic sign up to the subscription service. After they've singed up they will be able to use the app in its full form.
Not only will this benefit the influencer to reach a wider audience on Fashion Friends, it will help Fashion Friends to gain more subscribers and increase app traffic.
A featured blog post once a month from someone new has the capability to reach out to the mass' and keep subscription levels up even after the inital launch. The more people talking, the more popular the brand, the more subscribers to the service.
@FashionFriends