Factors affecting the growth of Water Treatment Additives Market 1 | Page 3

Water Treatment Additives Market – Market Forces
Market Drivers
• Lack of fresh water resources with increasing population leads to higher demand of
water treatment sector
• Growing demand for water treatment additives in developing countries
Market Constraints
• Lack of awareness of the purified water usage by end user
Market Challenges
• Improper distribution facilities of treated water
Attractiveness of the Water Treatment Additives Industry
• Power of Suppliers
• Power of Customers
• Threat of New entrants
• Threat of Substitution
• Degree of Competition